MarketInk: iHeart Flips AM Stations, Announces New Shows, Hosts, Lineups

Noreen Ippolito
iHeart Media’s Noreen Ippolito

Noreen Ippolito, named president of iHeartMedia’s group of eight radio stations in San Diego in early August, didn’t wait too long to make changes.

Two local iHeart stations, 760-AM and 1360-AM, frequencies reversed, beginning September 1.

Sports talk station KLSD-AM XTRA Sports 1360-AM moved to 760-AM while retaining KGB-AM call letters. 760-AM is now known as San Diego Sports 760.

A statement from iHeart said, “The timing of the San Diego Sports 760 launch coincides with the start of the football season.” The station is the radio broadcast partner of San Diego State University Athletics.

“We are committed to providing a sports audio platform with massive reach for our listeners and partners,” Ippolito said in a statement. “Our goal is to reach fans wherever they are.”

Additionally, 1360-AM, now called The Patriot 1360, features weekday programming from nationally syndicated conservative talk show hosts, including Glenn Beck, Chad Benson, Dana Loesch, Jesse Kelly and Mark Levin.

Previously, 760-AM featured local talk show hosts Mark Larson and Mike Slater.

Now, Slater has been paired with Lou Penrose for “Slater & Lou,” a new weekday show that airs from 5-7 p.m. on iHeart’s KOGO 600-AM. Previously, Slater was the solo host of his own show on 760-AM since January 2011. Penrose has been the host of KOGO since August 2019.

“Mike and Lou represent a new take on talk radio,” said Brian Long, director of news and sports programming, iHeart Media San Diego.

“What a joy it has been raising my family in San Diego and spending the past 11 years connecting with an incredible audience on AM 760,” Slater said. “I’m grateful for such loyal listeners and can’t wait for them to join me on KOGO. Partnering with Lou is a dream come true.

“I know Mike and have been a fan of his radio show for years,” Penrose said. “The opportunity to work with him to bring to San Diego our shared perspective on the major news of the day is very exciting.”

Marc Larson

Meanwhile, Larson lost his two-hour morning talk show he had hosted on 760-AM since May 2017. His new schedule hosts a one-hour weekday show from 7-8 p.m. on 600-AM . Larson is also a backup, including this week on KOGO for host Carl DeMaio, who also has a new schedule. DeMaio’s three-hour afternoon show was cut to two hours, from 3-5 p.m.

Larson’s name was missing from iHeart’s press releases, leading some to wonder if he was fired. “I no longer see your show in the lineup,” Tom G. wrote on Facebook.

“They didn’t include me anywhere in there,” Larson told The San Diego Times in an email. “Lots of changes in iHeart nationally that have local impact. Lots of moving parts. I have a lot to do including my own marketing company. I will also be expanding on the work I do with KUSI- TV as a contributor.

Ippolito declined to respond to a request for additional comment for this article.

In addition to KGB-AM, KLSD-AM, and KOGO-AM, iHeartMedia stations in San Diego include KGB-FM 101.5 (classic rock), KHTS-FM Channel 93.3 (Contemporary Hit Radio, or CHR), KIOZ-FM Rock 105.3 (active rock), KMYI-FM Star 94.1 (hot AC) and KSSX-FM JAM’N 95.7 (Rhythmic, CHR).

Alex Silverman Named Chief Information Officer at KNX Los Angeles

Alex Silverman has been named director of news and programming at KNX News Radio, 1070-AM and 97.1-FM, a Los Angeles radio station that has been on the air for 102 years.

A statement from station owner Audacy, a Philadelphia broadcasting group, said Silverman will oversee KNX’s editorial strategy and newsroom, including broadcast and digital operations, with an eye on the company’s growth. viewership and revenue and engagement across all platforms. His first day on the job is September 19.

Alex Silverman

Since 2018, Silverman was previously brand manager for Audacy station KYW Newsradio, 1060-AM and 103.9-FM, in Philadelphia. Prior to that, from 2011, he was at WCBS 880-AM in New York, where he led coverage of Hurricane Sandy, the Boston Marathon bombings and the Pulse nightclub shooting.

“Alex has led two of our company’s premier news brands to new success and industry-wide recognition,” said Jeff Federman, regional president, Audacy Southern California. “We look forward to welcoming him to the team and making KNX the go-to source of information for Southern Californians.”

“KNX News is iconic,” Silverman said. “I look forward to working with the incredible team to build the future of the brand and set the agenda for news coverage in Southern California.”

Silverman’s other career experiences have included working as a reporter and anchor at KIRO-FM in Seattle (2010-2011) and as a morning reporter and anchor at WSYR-AM in Syracuse, NY (2008-2010). He is a graduate of the SI Newhouse School of Public Communications at Syracuse University.

In 2018, Silverman received a National Edward R. Murrow Award for his coverage of the New York City transportation crisis.

Silverman succeeds Ken Charles, who worked at KNX as vice president of news and chief brand officer before leaving the company in July. Charles joined KNX in 2015 after spending two decades at iHeart Media in Miami, Sacramento, Houston, Atlanta, Syracuse and Tampa. During Charles’ tenure, KNX won the first two Edward R. Murrow National Awards in the station’s 54-year history.

Mindgruve Named to Inc. 5000 List for Fourth Consecutive Year

Mindgruve, a creative marketing agency in San Diego, has earned a spot on Inc. magazine’s 2022 list of the 5,000 fastest growing private companies of this year. This is the fifth consecutive time that Mindgruve has secured a place in the Inc. 5000 range.

Mindgruve was ranked at No. 4,239 with a three-year growth rate of 109% between 2018 and 2021, according to Inc.

Mindgruve’s Inc. 5000 rankings from previous years include: 4,614 in 2021; 2,789 in 2020; 1,828 in 2019; 3,925 in 2018.

Chad Robley, CEO and Founder of Mindgruve, told The Times of San Diego, “COVID has brought new challenges to our industry and our customers. I am beyond proud of how our team has weathered uncertain times and remained focused on creating measurable, top-notch digital experiences for our customers.

“The accomplishment of building one of the fastest growing companies in the United States, in light of recent economic headwinds, cannot be overstated,” said Scott Omelianuk, editor of Inc. Inc. is thrilled to honor companies that have established themselves through innovation, hard work, and the ability to meet today’s challenges.

“Since 2018, it continues to be an incredible honor to earn a spot on this list among so many highly respected and innovative companies,” Robley said. “Our revenue growth is a direct result of our philosophy that if we grow our clients’ businesses, we will grow ours. Seeing Mindgruve receive this honor for the fifth year and placing number 601 in the State of California is testament to that.

A San Diego-based two-person store in its early days, Mindgruve has grown over two decades into an independent global marketing agency with a staff of approximately 100 employees. The agency’s current list of clients includes companies in the consumer products, apparel, healthcare, technology and financial sectors. Clients include Farmers & Merchants Bank, Mitek, Sony and Bay City Brewing. New customers include First Horizon Bank, Tivic Health and QuietKat.

SOCI posts 120% revenue growth in the first half of 2022

SOCI, a San Diego-based social media and marketing tools developer that helps multi-site brands, sees 120% revenue growth in the first half of 2022, compared to the first six months of 2021.

The software-as-a-service company said it cemented partnerships with notable brands in various industries, continued to release future-focused product integrations and optimizations, and earned business accolades in 2022.

SOCI said it has signed partnerships with Ford Motor Company, Jersey’s Mike’s, Rent-A-Center, Smashburger and Taco John’s. A total of 75 new multi-site brands, representing more than 100,000 sites, have joined SOCI’s client portfolio since January 2022.

“SOCi works tirelessly to deliver innovative technologies and solutions for the complex needs of multi-site businesses, and in doing so, helps hundreds of thousands of local businesses and communities thrive and prosper,” said Afif Khoury. , CEO of SOCi. “It’s more important than ever for national and global brands that transact locally to effectively reach and interact with their customers in a local and authentic way.”

SOCI’s recent recognition includes ranking #2,119 on Inc. magazine’s list of 5,000 fastest-growing private companies, as well as inclusion in Forbes’ Top Startup Employers in America and the Financial’s list. Times of America’s Fastest Growing Companies.

SOCI also said its six-month, year-over-year headcount was up 125% from the first half of 2021. New hires include Pam Perry as chief human resources officer, Shoaib Zahoori as as Senior Vice President of Revenue Strategy and Operations and Brandon Rhoten as a member of SOCI’s Industry Advisory Board, which will focus on the restaurant industry.

In early 2021, SOCi closed an $80 million Series D investment round led by La Jolla-based JMPI Equity. The company has raised approximately $115 million since its inception in 2012.

Rick Griffin is a public relations and marketing consultant based in San Diego. His MarketInk column appears weekly on Mondays in the Times of San Diego.

Helen J. Jimenez